White Label Crypto Exchange Platform

A ready made exchange solution with Bitcoin, Ethereum and other popular digital tokenized assets.

Digital marketplace

Blockchain technology enables the digitization and easy transfer of assets over the internet as tokens or crypto coins. Tokenization allows for the conversion of illiquid assets into liquid, tradable assets. This includes a wide range of currencies, commodities, stocks, bonds, capital funds, metals, and even energy. The increasing number of tokenized assets available will also expand the opportunities for individuals to engage in marketplaces, exchanges, trading, and investing.

Crypto Exchange Software

HollaEx® has developed an open-source white label exchange software to address the evolving financial sector. Our software specializes in cloud exchange hosting, customizability, built-in liquidity, and fast time-to-market capabilities.

HollaEx® is suitable for a variety of businesses, including existing crypto exchange companies looking to upgrade, IT companies, fintech firms seeking to offer additional crypto services, and entrepreneurs starting a new online business. With its advanced technology, HollaEx® is capable of supporting trading operations and the creation of new crypto-based business applications.

View a live exchange using the white label software here.

Highly awarded white label software

HollaEx is a leader in Cryptocurrency Exchanges on G2

Solution offering

Modular Architecture

HollaEx's microservices-based, modular architecture allows for smooth integration of new workflows and features. This makes it easy for businesses to rapidly expand and innovate using our open-source system. All platforms running on HollaEx utilize this modular architecture.

Custody Solution

HollaEx offers top-level security for digital assets. We have over a decade of experience in hot and cold wallet solutions. Our hot wallets allow for easy access to funds while our cold wallets provide added security for long-term storage.

Enterprise-Grade Back End Platform

Our solution is powered by a crypto core trading engine system, which is designed to support all aspects of digital asset trading and the development of advanced fintech products. This system ensures effective and efficient performance on our platform.

Crypto on and off ramp and payments

HollaEx allows for the implementation of on and off ramps for fiat payment products. HollaEx offers various options for white-label debit cards, online e-commerce payments, and more. Simply provide your ramp information and our team can begin the integration process immediately.

Crypto Wallet

HollaEx's built-in crypto wallet solution supports all major fiat assets and cryptocurrencies. It allows for the seamless conversion and instant purchase of various digital assets. The wallet also offers QR code support and other authorization methods for secure crypto transactions and payments.

Robust Security

Our white label crypto exchange software, HollaEx, is equipped with advanced security features including data encryption, two-factor authentication, cold storage, biometric authentication, multi-signature wallets, access management, action logging, and more. These multi-layered security measures ensure the protection of your digital assets and sensitive data.

White label crypto videos

Find the best crypto white label exchange videos on YouTube.

Using HollaEx's dashboard to setup your exchange

This video details the 5 steps required to get your HollaEx exchange set up from your browser's dashboard. This process is common to both Cloud hosting and DIY hosting and allows you to set up the foundation of your own HollaEx exchange.

Add your coin or token to your exchange in 5 minutes

In this video, the tools that HollaEx has to customize your exchange through the browser are explained and demonstrated. HollaEx provides a suite of tools that allow creating your own visual aesthetic on your exchange without having to have any programming skills to make your exchange stand out and really be your own.

How to customize & rebrand your exchange

This video covers the do-it-vourself (DIY) exchange setup for selfhostina an exchange locally on vour own machine. It utilizes the open-source white-label HollaEx Kit sourced from GitHub and walk through the most important steps in the HollaEx documentations.

HollaEx Features

  • Core crypto system as a back-office solution

  • Integrated liquidity (for major markets such as BTC & ETH)

  • Increase listing viability on CoinMarketCap or CoinGekco

  • Crypto, token and digital asset exchange platform. Create your own tokenomics system.

  • Multi-signature wallets for safe storage and transfer of assets

  • Find an extensive list of white label how-to videos on YouTube.

  • Multi-payment gateway and crypto, flat and on/off ramps

  • Automated identity verification for KYC/AML compliance

  • Instant P2P money transfers via email internally within HollaEx network

  • HollaEx white label app iOS, Android, Windows and macOS (upon request)

  • Compliance with industry standards & regulations (region dependent)

  • Banking integration options, including the ability to use your own banking partner.

  • Secure crypto custody backed by multiple years in the industry and opened-sourced

  • Extended APIs and adv streaming WebSocket

  • Credit card integration options, including the ability to use your own credit card partner

  • Fast editing and rebranding features to make your platform truly yours

  • Intuitive admin backend panel (Operator Control Panel)

  • Real-time transfer & exchange of fiat currencies (requires integration)

  • Fiat to crypto, and crypto to fiat transactions support

  • Multiple risk management capabilities

  • Exchange rates management & OTC broker system

  • Multi-currency accounts (various national fiat currencies)

  • Smart transaction fees management

  • Login into the dashboard to view all the features

Multiple Use-cases

As a comprehensive crypto white label, HollaEx offers multiple use cases for a range of businesses, from exchanges, IT development companies and small online money exchange shops to large fintech enterprises. HollaEx is your go-to crypto system and the source for accessing the world of blockchain-based finance.

Multi-asset exchange

Enable the buying, selling and converting of various digital assets such as cryptocurrencies, tokens (utility or security), commodities and other tokenized assets.

Investment platform

Enable users to safely and strategically invest in digital assets and financial markets globally.

Liquidity solution

Our platform offers trading services for a wide range of digital assets, thanks to our network of liquidity providers. This gives our operators access to a diverse selection of liquid crypto markets.

Crypto deposits and payments

Allow payments with cryptocurrencies for your token, serice and products in the real world as well as peer-to-peer payments.

Custody & Clearing solutions

Ensure smooth and successful deposits and withdrawals for major blockchain assets. Allow for fast trading operations and provide a platform where your users can secure and storage their digital assets.

Platform & Security Features

  • Microservices-based modular architecture. Longest open-sourced battle-tested exchange software.

  • Transactions requests management through HollaEx trading engine

  • User management, suspicious activity monitoring detailed transaction records

  • Easily and safely customize your platform. Straight forward reinstallation and recovery.

  • Automated email system for user verification, confirmation deposits and withdrawals.

  • Plugin marketplace for extra features. Easily integrate with bank or fiat processors

  • Advanced security with encryption, 2FA, cold storage, and access management control policies

  • Live chat Discord, community forums fast email customers support. (live tech support for upgraded exchange plans)

  • Safety checksum verify for out-going & incoming transaction

  • Limit access from certain countries or IPs. Access login and user IP records.

  • Reports, CVS downloads backups, audit trail and optional Custom GitRepo

  • Multiple internal monitoring systems and fail safes systems.

Customer Stories

HollaEx is the most reviewed and highly rated white label crypto exchange in the market. Our platform has received numerous positive reviews from satisfied users, which can be found on popular software review websites such as SourgeForge and G2. With a strong track record of success, HollaEx is a reliable choice for businesses looking to enter the world of cryptocurrency trading and asset management.

OTC Crypto Brokerage & Exchange

HollaEx's professional-grade white label exchange and OTC solution significantly improved the client's existing fintech services, allowing them to expand their customer base and increase revenue by offering top-quality online crypto exchange services and a uniquely branded crypto app. Our solution proved to be a valuable asset for the client's business, delivering impressive results and driving success.

Local Fiat to Cryptocurrency Exchange

HollaEx provided the client with a comprehensive all-in-one platform that seamlessly combines local fiat currencies, including traditional USD and Dominican peso, with cryptocurrencies in one exchange. The platform, which is one of the first crypto-fiat trading platforms in the Dominican Republic, offers professional-grade online crypto exchange services and includes on and off ramp integrations for credit card and Stripe fiat payments and withdrawals. Our solution proved to be a valuable asset for the client's business, helping them to successfully localize a crypto business and to attract a new customer base

Custom Tokens & Exchange Platform

HollaEx has been effectively utilized for token listing in Australia, enabling communities to easily list various tokens for payment facilitation, loyalty programs, decentralised finance, NFT platforms, GameFi, Metaverse initiatives, and other Web3.0 applications. One notable application is in the area of property investing, where tokenisation is seen as the future of the industry. HollaEx has helped clients onboard tokens effectively for this purpose.

Battle-tested open-sourced

HollaEx is a leading provider of open-source white label exchange solutions, with a strong track record of delivering affordable and easy-to-use crypto software to the financial services industry.

Our fast cloud solutions and blockchain customization capabilities have made us a go-to choice for businesses around the world, including in the US, HK, UK, Africa, Middle East, and even in the remote mountainous regions of Mongolia. HollaEx's white label system is capable of accommodating any national fiat currency and any payment on and off ramp system, provided that APIs are provided for integration (fiat ramp integrations require a Fiat Ramp plan or DIY Boost). We are proud to be at the forefront of the white label crypto space.

Want to learn more? Join the exchange community builder community on Discord and Forums today.

Highly reviewed

G2 HollaEx white label software reviewSourceForge HollaEx white label software reviewSlashdot HollaEx white label software review


What's exchange software?

Exchange software is a solution for trading assets such as cryptocurrencies, security tokens, and other digital assets. These systems typically have high liquidity in the market and offer a variety of tools to make the exchange process easy. Some of the features that these systems may provide include price tracking, portfolio management, and efficient trade execution. If you are looking to buy or sell digital assets, a cryptocurrency exchange platform with a strong reputation and advanced features can help you to maximize your returns.

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What is a white-label crypto exchange platform?

White label crypto exchange solutions are a convenient and cost-effective way to start a digital asset exchange business. These ready-made software platforms are designed, developed, and tested, and can be easily customized to meet your specific needs. In comparison to building a digital asset exchange from scratch, white label solutions are fast to deploy and provide a high level of security. If you are looking to enter the cryptocurrency exchange market, a white label solution may be the ideal choice for your business.

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What currencies does your cryptocurrency & digital asset trading platform support?

HollaEx's white label crypto platform supports all the major digital assets such as Bitcoin, Ethereum and the top 100 coins and tokens (including fiat), as well as the capability to create new ones. HollaEx also regularly adds new asset to the system based on their liquidity size.

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What are the key advantages of your white label crypto software?

The HollaEx white-label crypto exchange platform offers several benefits, including:

  • A modular, highly scalable system that can be customized to your specific needs
  • Quick deployment and low maintenance costs, making it cost-effective to run
  • Robust multi-layered security to protect against unauthorized access and attacks
  • Integration with liquidity providers and merchants to ensure a steady flow of trades
  • Compliance with industry standards and regulations to ensure the platform operates legally and ethically.
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How to build a cryptocurrency exchange?

Starting your own crypto exchange platform is typically a long and complex process that requires technical expertise and significant financial investment. According to our research, it can take over 8 months and 🔗cost upwards of $100,000s to develop an exchange from scratch, not including additional expenses for maintenance and scaling. HollaEx, a financial organizations' partner, offers a solution with its White Label Software. Our ready-made, cost-effective solution can be flexibly customized to meet the specific needs of your business, making it easier and more cost-effective to enter the crypto exchange market. Don't let the challenges of building an exchange from scratch hold you back. Choose HollaEx White Label Software and get started on your crypto exchange journey today.

White Label

How long does it take to build a cryptocurrency & digital asset exchange solution?

The time it takes to build a solution for a cryptocurrency exchange depends on the type of platform required and the level of customization needed. Using ready-made, white label cryptocurrency exchange software can save time compared to developing everything from scratch, as it has already been developed and tested and can be easily customized to meet specific needs. This allows a cryptocurrency exchange to be set up more quickly and allows the business owner to save a tremendous amount of time.

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How much does it cost to deploy your white-label crypto exchange solution?

The cost of a HollaEx white-label cryptocurrency exchange platform is contingent on your specific requirements and customization preferences. For instance, a cloud-based exchange offers streamlined deployment features but involves recurring server costs, which can be detailed on 🔗HollaEx's cloud pricing page.

Additionally, there is a free but more technically involved deployment method known as the 🔗On-premise exchange (self-hosted).

Ultimately, opting for a white-label software significantly reduces costs and time to market, especially when compared to building everything from scratch.

White Label

Is it possible to add features of my choice? Do you handle customizations

Our white label exchange software platform is versatile, catering to businesses across various industries such as financial technology and IT companies. Its modular architecture grants us the capability to tailor the platform precisely to your unique requirements, simplifying scalability and adaptability as your business expands. Our proficient team is well-equipped to manage custom development and deliver sustained technical support, ensuring seamless operation. HollaEx also has a plugin marketplace where extra features can be bought for your exchange as you scale and need them. With our platform, you gain the flexibility to handpick plugins and modules that align perfectly with your needs, accompanied by the reassurance of dependable support.

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How can you ensure the security of your exchange software?

HollaEx®, foremost, has a verifiable track record on 🔗GitHub. Our security measures include standard hot and cold exchange wallet systems, audit trails, encryption, 2FA, and access management control policies. Importantly, the open-source nature of our white label exchange software ensures our system is entirely self-contained, eliminating any reliance on third-party entities for enhanced security.

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How will the platform perform if there are a large number of users?

Our white-label multi-asset exchange solution can handle up to thousands of transactions and smoothly supports a user base of over 100,000s, thanks to its microservices-based architecture. This design enables us to scale and support company growth needs as needed. With our solution, you can trust that we can handle a high volume of transactions and users without any hiccups.

You can test the platform's performance on the live 🔗HollaEx Pro exchange.

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How does the custody management work?

Our platform features a proprietary exchange wallet, a self-contained wallet with no counter-party risk. This specialized, built-in wallet within the white label is tailored for exchange operations, employing advanced encryption and secure storage techniques to deliver institutional-grade security for your cryptocurrency assets and keys.

In specific cases a custom wallet for self-custody can be integrated. Please complete this 🔗form detailing your custom wallet requirements.

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Is KYC/AML verification necessary?

Verification is an essential component of any secure, reputable blockchain crypto exchange. By only allowing authentic users onto the platform, KYC/AML verification helps to reduce risk and ensure that business transactions are conducted safely and securely. By implementing rigorous KYC/AML protocols on the operator, we demonstrate our commitment to maintaining a trusted, compliant exchange that serves users from around the world.

Note, for end users and for some platforms there can be reduced KYC requirements depending on their location and whether or not fiat currencies are involved.

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Start your Exchange Today!

Discover the HollaEx® Advantage — Begin your journey with our renowned white-label exchange software today. Unleash fresh revenue streams, streamline asset listings, and immerse yourself in the potential of your own custom made crypto exchange.

HollaEx is a leader in Cryptocurrency Exchanges on G2