HollaEx 2.1 White Label Update Completed!

Date Published -
April 30, 2021
The crypto space is on fire lately and with much more crypto infrastructure getting built.
HollaEx 2.1 White Label Update Completed!

The crypto space is on fire lately and with much more crypto infrastructure getting built. At HollaEx we’ve made big strides with exchange infrastructure with our white-label exchange software, and now we’ve got a new 2.1 update to announce.

In exchange white label kit 2.1, crypto builders can do even more with their crypto white-label exchange like the ability to add even more coins to their exchange, with more blockchain networks to select from, and an even better trading UI and UX -- this white-label crypto kit just keeps on giving!

We’ve also reached a significant milestone with over 100 exchanges! It really is shaping up to the best white-label crypto exchange solution out there.

Over 100 exchanges! To check the number of exchanges using the HollaEx just go your dashboard at view the data center at the top of the page.

Before we jump into the HollaEx's 2.1 features, let us review what has happened since the last post. As reported in HollaEx’s September, crypto seemed to be on the verge of going mainstream. And today that seems to be playing out in real-time.

But why? The most likely reason is due to continued money printing. The never ending inflows of cash are finding their way into anything and everything, which in turn causes prices of everything to go up!

"It is an everything up market out there. Hmm, probably nothing...", quoted Charlies Bilello, Founder & CEO of Compound Capital Advisors.

Inflation bodes well for crypto assets, so with that said any crypto businesses today are providing a great service to people trying to preserve their wealth.

Businesses and savvy individuals that are integrating crypto technology today are riding the crypto wave of tomorrow.

There is no better time than now to carve out a piece of the crypto market, big or small, the pie is growing.

The white-label software update for HollaEx is a big one, so without further ado let's jump in!

Fully featured cloud exchange plans

Important to note, all cloud exchange users that were on previous plans ‘Pro’ will now be automatically upgraded to the new fully featured ‘Crypto Pro’ plan and will include 1 month free of charge.

Cloud exchange operators can now pick from plans that are purpose-driven. This is different from how plans worked before which were feature-driven.

The big advantage of the new cloud exchange plans is that all features will be included in the Crypto Pro and Fiat Ramp upgraded plans. This just means you won’t have to worry if a particular feature is right for you!

The only major decision required to be made is if you want a crypto-only exchange or a fiat currency-compatible exchange.

The basic plan will remain as it is, a quick start, low-cost exchange plan with the bare bones features like built-in domain and customizations.

Note, the Fiat Ramp plan will require establishing a fiat banking relationship and/or fiat payment processor and a good guide about this can be found in this article under section 5 Titled ‘Decide If You Want To Accept Fiat Currency’, a highly recommended read if you are considering starting a crypto business.

DIY white label exchanges need not worry about the plans and can still enjoy the flexibility and the free model of the HollaEx as it is today. DIY exchange users can plug and trade the major coins which will come with inbuilt liquid markets like BTC/USDT.

All upgraded white-label cloud exchange plans will include all features (save for Basic plans). Just decide on a crypto only exchange (Crypto Pro) or an exchange with a fiat on-ramp system (Fiat Ramp). Basic will remain as the speedy test option whilst DIY exchanges will remain 100% free.

Lastly, DIY kit users can still access all the major editing features needed to customize the exchange with the admin panel with small team management.

More materials and information about the plans will be rolled out on the website. To view all plan details you only need an email, simply log in here and complete the crypto exchange setup steps to see the plans in full.


With a new and shiny UI & UX, traders and operators alike can do crypto in style. The default kit UI has been polished and tightened with more interactive feedback on key elements such as on the orderbook. The overall layout has also been reworked to make the trading experience more intuitive.

There have also been other minor facelifts like adding card/panel backgrounds and extra color hover depths to the exchange.

We aren’t stopping here and with every update, there will be more improvements to the look and feel of HollaEx white-label crypto platform.

One easy-to-recognize difference is the improved navigation. There will be an account sidebar with all the pages that concern the user. Also, there is an announcement bar on the top bar which will allow operators to deliver their message to their users in a nicer and cleaner way.

The UI also includes more color opacity variance to help soften some of the harsh colors of text and divider lines whilst still keeping the 17-color theme system that is easy to edit. In most cases changing only the base and label colors is all that is required to make big visually impactful changes.

And it is not just colored, everything from text and graphics can be changed. Just take the kit and reskin it as you need it.

Console for injecting HTML

Sounds cool because it is cool. The code injected via console is a high-precision feature for when you have that little tech know-how.

Simply input code, small or big, and the changes will magically be added to your platforms.

Like other web builders, you can simply put the code in either <HEAD> and/or <BODY> and publish the changes which will appear fast and on your live exchange. Be sure to publish changes and wait for the reload to complete in order to see changes (see gif below).

Power users can now show off their power through the console by injecting their HTML code directly into their crypto project.

Useful for adding extra services on top like a chat service to support your customers or outside analytics tools to help you understand what is happening on your platform.

Backups & exchange logs

Every good exchange operator requires better management tools, and now with the downloadable logs and a backup database button you can have peace of mind that your data is secure.

For cloud exchange operators they can request a database dump AKA a backup of their exchange and once fully loaded a unique download link will be sent directly to their email.

Logs work the same way, just define the logs timeframe that is needed and a link will be sent to the operator.

Exchange landing home page

HollaEx white label exchange currently shows users the login onboarding screen first, however opeartors can now show crypto crypto home page with markets and a customizable intro.

All upgraded plans like Crypto Pro and Fiat Ramp plans will be an option for you users to land on a crypto-themed home page where you can better introduce your platform.

Having an inbuilt home page will save you time setting up a homepage on other web builders which can be notoriously difficult to display live market data and other crypto-related content. Instead, all that marketing and communication can be handled in one place.

The home page for now has 3 sections that can be added, the intro text which can be edited like the rest of the text in the kit, a coins/markets list and a quick trade calculator.

Simply drag, drop and edit the sections of your landing page. Upload a graphic and change the text and message you want to communicate to your users.

Rearranging the order of the sections and making background edits are some of the first editing features that can be done on the landing page with more to come.

Operators can still use an outside web builder like WordPress and in fact, we highly recommend this if resources can be allocated to that, but having an inbuilt HollaEx homepage operators will always have a fast and cost-effective manner to send the message across about their coin and business to their users.

Blockchain TRC-20 & BEP-20 network connection

The TRON TRC-20 blockchain is now supported as well as the Binance BEP-20 blockchain. This means depositing and withdrawing are now possible with coins on those networks. As well as ability to activate custom tokens on your own exchange that use the TRC20 and BEP20, making it sufficiently easier for new tokenomics systems to be built with the HollaEx white label.

For those creating new tokens and coins on these blockchain networks, they will now be able to add their TRC-20 and BEP-20 coin to the HollaEx network allowing not only them to add their coin to their exchange but allow other exchanges within the network to add the coin too.

The kit is now connected to even more blockchains! From your exchanges wallet, users can now send USDT over TRC-20 (TRON) for cheap! Upon depositing or withdrawing, be sure to check that you are using the correct network.

This also means for those coins that are on multiple networks such as USDT there will be the option to select exactly which network to deposit and withdraw from. This is helpful when the network is congested and you just need those other options.

Coins & new markets

Some of the most popular coins have been added to the HollaEx white label eco-system. Operators can add these to their exchange so that users can hold and trade them. Traders can enjoy trading the new coins right now on HollaEx Pro Exchange.

For those running your own crypto project, you can now offer your users XTZ, UNI, TRX, ADA, DOT, DOGE, LTC, USDC and DAI which can be viewed by your users on the wallet page.

For exchange operators and traders, there will be new tradable markets, with liquidity provided free! The HollaEx Network will provide the market pairs for ETH/BTC, XTZ/USDT, UNI-USDT, TRX/USDT, ADA/USDT DOT/USDT, DOGE/USDT, and LTC/USDT.

You can also view the markets available on the white label on the live HollaEx Pro Exchange.

More local

It's always good to be loud and clear with your user base which is why we’ve added even more languages. Arabic and Portuguese are fully supported.

If you don’t see your language in the kit yet then you can always easily add it with the language and strings editor. Just add and name the new language and edit each string within the list to give it the exact corresponding translation for that language.

Users then will be able to select that language within their setting page. You can also easily switch the default language in the strings and language editor.

Pick from an ever-growing list of languages. Arabic and Portuguese are now added. Get that message across loud and clear to your users with easy-to-localize tools, like string direct edit and language add the feature.

General bug fixes and stability improvements

Behind the scenes, things are getting improved to make your exchange run extra smoothly. Allow the kit to manage all the blockchain stuff so that you don’t have to.

Expect faster execution speeds, fewer errors, and more efficiency. These improvements made behind the scenes give crypto builders and businesses out there the ability to focus on what matters in their business like marketing.

In the pipeline

There have been a few much-requested features like an easier way to add SEO features to the site. The coming SEO tools will allow operators to add keywords to help your exchange get found and ranked high on the search engine list.

This will include things like the heading that you see in your browser tabs which typically mention the name of the website but can also include a slogan of some sort.

In the meantime using the console for injecting the SEO is possible and guides online can help with that.

Having trouble going live? The coming troubleshooter can help with that.

Finally, new tools will be available to help diagnose problems with your exchange, this can help with a lot of the hurdles people may have when trying to connect domains and other issues. This will work similarly to other troubleshooting processors and will give useful suggestions to help get your crypto exchange live.

And those were the major features for HollaEx 2.1.

Back to blog